In edition to the first official public debut of the new Senna hypercar, McLaren announced a limited edition wristwatch in collaboration with Richard Mille at the Geneva Motor Show Wednesday.
The RM 11-03 McLaren Automatic Flyback Chronograph timepiece is the first collaboration between British supercar manufacturer and the Swiss luxury watch maker. It will cost roughly $189,000, almost the same price almost the same price as their entry entry level 570s supercar.
However, that price may not be a big deal, as Mclaren aims to give purchasers of one of the brand’s Ultimate Series models, like the $1 million Senna hypercar and the $1.4 million Senna GTR Concept, which sported a Richard Mille livery when it debuted Tuesday.
Mirroring the production of the Senna, only 500 of each will be produced.
McLaren Design Director, Rob Melville, and Richard Mille Engineer, Fabrice Namura, pooled their talent and expertise to create this timepiece that closely reflects the design and engineering elements of the new 720S.
“The idea was to take on a real technical challenge, and come up with something other than a mere dial with an inscription, for example. I find the 720S designed by Rob Melville mesmerizing beautiful, and we wanted to give the RM 11-03 McLaren curves that were similarly both aesthetic and functional,” explains Fabrice Namura.
The RM 11-03 has a handful of features inspired by McLaren’s line of supercars, from the sturdy Carbon and Orange Quartz TPT case (the supercar brand’s signature color) to the McLaren logo on the watch’s bezel and wristband. The titanium crown is styled like a McLaren wheel, and the two buttons flanking it echo the shape of the 720S‘s headlights.he sapphire dial has an anti-glare finish and features three counters, an oversized date window and a month display window.
The watch uses the RMAC3 caliber, an automatic skeleton movement with hours, minutes, seconds, flyback chronograph, 60-minute countdown counter, 12-hour chronograph and a variable geometry rotor. It has a power reserve of 55 hours.
For nearly $200,000, you’ll have the ability to not only tell the time, but view an annual calendar and the date. The RM 11-03 also features a 12-hour chronograph for when you want to record your lap times in style, although that feature can already be added to some of McLaren’s cars.